That’s why we have created hair beauty products, perfected specially for Indian hair. Our science-backed formulas take care of your hair concerns, so that you can enjoy beautiful hair easily and effortlessly.
Hey! We're the Dhruvs, just two best-friends who partnered to create high-performing hair care products so that you can have a beautiful hair day, every day.
We’ve poured our time, effort, care, and love into building Arata, a brand we’re super proud of and one that Indians have come to trust.
